Meet Ruth
Financial planning is really about peace of mind.
Rosela Bermudez Abestilla, known to everyone as Ruth. Financial advisor with Sun Life Philippines, and a mother who understands what is at stake.

I am Ruth Abestilla, a financial advisor with Sun Life Philippines. I came into this profession with one simple purpose: to help people protect the ones they love and the dreams they are quietly working toward.
As a mother, I have seen how quickly life can change. That is what made me realise financial planning is not really about money at all. It is about peace of mind. It is knowing that if something unexpected happens, the people who depend on you will not have to carry everything on their own.
I believe planning should never feel overwhelming or pushy. It begins with listening, with understanding your goals, and with building something that genuinely fits your life and your priorities. No jargon, no pressure, and no plan you cannot comfortably keep.
In my first few years as an advisor I have been grateful to be recognised by Sun Life as a Grand Slam Awardee, a multiple-time Medallion Awardee, and a Macaulay Awardee. Those milestones matter to me, but only because each one reflects a family who chose to plan with purpose.
I am based in Santa Rosa, Laguna, and I meet clients across Laguna, Cavite, Batangas, Quezon, and Metro Manila, as well as families and OFWs anywhere in the world through video calls. Wherever you are, we can begin the same way: with one unhurried conversation.
MY MISSION
To help families build confidence, protect their future, and find lasting security, one meaningful conversation at a time.
What I hold to
Trust
The foundation of everything. You should never feel sold to, only listened to.
Integrity
I recommend what fits your life, even when the simpler plan is the honest answer.
Compassion
As a mother, I understand what is really at stake behind every plan.
Professionalism
Clear explanations, careful work, and follow through long after you sign.
Long-term relationships
I am here for the reviews, the questions, and the claims, not just the first meeting.
Calm
No pressure, no rush. Good decisions are made with a clear head, in your own time.


ACHIEVEMENTS
Recognized by Sun Life, grateful to my clients.
A few milestones from my first years as an advisor. They matter to me because each one reflects families who chose to plan with purpose.
- 7-time Medallion Awardee
- Grand Slam Awardee, 2024
- Macaulay Awardee
- President's Club recognition












LET'S BEGIN
Let's build your financial future together.
Every financial journey starts with a single conversation. Protect your loved ones, build toward your goals, and find real peace of mind.
Protecting what matters most
The fastest way to reach me. I reply personally, usually within a day.
- Mobile0917 807 7486
- Emailruth.abestilla@yahoo.com
- FacebookRuth Bermudez Abestilla
- Based inSanta Rosa, Laguna, Philippines